Fountaindale Public Library

Anthro-vision, a new way to see in business and life, Gillian Tett

Label
Anthro-vision, a new way to see in business and life, Gillian Tett
Language
eng
Bibliography note
Includes bibliographical references and index
Index
index present
Literary Form
non fiction
Main title
Anthro-vision
Nature of contents
bibliography
Oclc number
1201300621
Responsibility statement
Gillian Tett
Sub title
a new way to see in business and life
Summary
"In an age when business and finance are dominated by technology and data analysis, award-winning journalist and anthropology PhD Gillian Tett presents a radically different strategy for success: businesses and investors can revolutionize their understanding of behavior by studying consumers, markets, and organizations through an anthropological lens"--book jacket
Table Of Contents
The other "AI" (or anthropology intelligence) -- Making the "strange" familiar -- Making the "familiar" strange -- Listening to social silence
Target audience
adult
Classification
Content
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