Bibliograph

Becoming Trader Joe, how I did business my way and still beat the big guys, Joe Coulombe with Patty Civalleri

Type

Label

Becoming Trader Joe, how I did business my way and still beat the big guys, Joe Coulombe with Patty Civalleri

Language

eng

resource.biographical

contains biographical information

Index

no index present

Literary Form

non fiction

Main title

Becoming Trader Joe

Nature of contents

dictionaries

Oclc number

1257416624

Responsibility statement

Joe Coulombe with Patty Civalleri

Sub title

how I did business my way and still beat the big guys

Summary

Build an iconic shopping experience that your customers love--and a work environment that your employees love being a part of--using this blueprint from Trader Joe's visionary founder, Joe Coulombe.Fearless FlyerBecoming Trader Joe, Joe shares the lessons he learned by challenging the status quo and rethinking the way a business operates. He shows readers of all types:How moving from a pure analytical approach to a more creative, problem-solving approach can drive innovation.How finding an affluent niche of passionate customers can be a better strategy than competing on price and volume.How questioning all aspects of the way you do business leads to powerful results.How to build a business around your values and identity

Table Of Contents

Foreword / by Leroy D. Watson -- Preface: What's in a name? -- A trader Joe's sampler -- How we got there -- Mac the Knife -- First I sell, then I leave -- Addendum: Post de-partum

Target audience

adult

Classification

Contributor